Always Start Inside

There is a foundational idea in school communication: if you have a dollar to spend on communication, spend 95 cents on internal communication. Internal communication is the key to effectively communicating with all other audiences, yet many school leaders fail to recognize the power in going inside first. Communicating and connecting with staff members need to be critical components of every district’s communication efforts. A strong internal communication effort leads to better communication and engagement with other audiences. In this session, you will learn key tactics that are “must haves” for every district to create and maintain a strong internal communications effort and provide you with the tools you need to turn school staff into ambassadors for your school and district and provide a model for effective internal communication